The Story

My mission is to share all this knowledge and experience with others so that they, too, can tap into the mind’s riches and find fulfilment.
Discovering and applying the awesome, and virtually limitless, power of thought of thought has transformed my life.
Robert Eddison

Award Winning Author

Eddison Wordplay was born on the back of our founder’s all-absorbing hobby of using the mind’s almost limitless power to transform his own life and that of others.  His passion for creative thinking and helping people to unlock their full potential further inspired him to start Eddison Wordplay.

As neuroscientists have discovered, repeated thought patterns shape neural pathways, formed by having neurons fire, and get wired, together. Thus, the more a particular thought or belief is activated and reinforced, the stronger these neural pathways grow and automatically become our “go to” pattern of perceiving.

Our core mission is to empower people from all over the world to realise their full potential by planting thought seeds that will shift their perception of reality.

After achieving success by harnessing the mind’s extraordinary power, Robert has long been sharing with others the priceless lessons he has learned in a long life. To this end, the annual Eddison Aphorism Prize was instituted at Cambridge University, with every prospect of it being taken up by other UK and American universities.

As a newly formed publishing brand, Eddison Wordplay plans to publish a wide range of customised material, including media and products for those who enjoy thinking outside the box. They include: books, ebooks, vlogs, blogs, courses, competitions, games and other self-development products.

In catering for our customers, our ultimate vision is to become a world-leading publishing brand in the self-help domain.  

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The young at heart don't do age

Age has as much to do with lifestyle as with the years

Fondness facilitates fidelity

It’s far easier to be loyal to friends and loved ones than to strangers.

Fear uncertainty and you fear life

Change our mindset and celebrate uncertainty and the pleasure of having life.

It can take courage to be openly

Youngsters who wish they could hide their blushes, it takes real courage to own them.


My First Book

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Released on Store

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US Bestselling Book

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My First Award

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World's #1 Bestselling Author

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